The Right Message Leads to Ideal Results

We're making it easier for advisors and plan sponsors to connect with participants.

One of the latest features within our Relius participant website allows messages to be emailed using a set of rules to determine recipients. These preset and pre-developed messages provide a low maintenance communication method with a high touch feel. 

How Does it Work? 
Target retirement plan participants within a certain age range, deferring a certain amount/percent, terminated employees, those invested in particular funds, newly eligible employees or a variety of other scenarios.

·         Example: if you set up a message to go out once a month to employees over 49 encouraging them to utilize the catch up contribution ability when they turn 50, the system will ping the participants that match your selections and deploy the custom message

Possible variables used to create messages:

·         Age; (see example above)

·         Account balance; target balances < or > than a specified amount

·         Contribution amount or %; target rates < or > than specified amount

·         Investments; target by specified investment such as the default fund

·         X number of days prior to hardship suspension end to encourage them to complete a new election form and resume deferrals

How Do I Use it?

1.      If you are a retirement plan sponsor, advisor or consultant and you're interested in taking advantage of this tool, reach out to the administration team with your request to see if we can build the set of rules to meet your needs. We'll give you advice and help you set up the data points. 

2.      Once you have the rules set up, compose your message and send it to the administration team. Our team will carefully edit the message and place it in the appropriately branded email template.

3.      After we've confirmed the message is accurate and meets your needs the system will begin applying the message to the scenario you've set up. The system will flag an employee once they have received a message so they do not get the same message again.  

Message details:

·         Subject: 200 character limit

·         Message content: 4000 character limit

·         Frequency (this can be setup to be sent one time or on a frequency of your choice)

Are you ready to connect? If you have any questions on this feature or other possible ways to utilize this service, please do not hesitate to contact your dedicated administration team.

The Author: Tonia Palmer

Account Supervisor, QKA

abgncs.com

tpalmer@abg-mn.com

Disclaimer: This blog is of an informative and educational nature, and should not be considered legal, financial or operational advice. Please contact the appropriate parties for those services. Thank you.